How to Build ChatGPT Automations in Make.com

This step-by-step guide shows you how to use make.com to connect ChatGPT with your favorite apps, automate workflows, and create powerful AI-driven scenarios without writing code.

Based on the official guide at make.com’s ChatGPT integrations blog post, you will learn how to design, configure, and optimize AI workflows that save time and reduce manual work.

What You Need Before Automating with Make.com

Before building your first automation, prepare the following accounts and access keys.

• An OpenAI account with an active API key for ChatGPT or GPT-4 models.
• A make.com account with access to the scenario editor.
• Credentials for any third-party apps you plan to connect (for example, Gmail, Slack, Google Sheets, or CRM tools).

Make sure you can log in to each service and that you have permission to connect it to make.com.

Understanding How Make.com Scenarios Work

In make.com, every automation is called a scenario. A scenario connects apps and services with a series of modules that pass data between each other.

At a high level, each scenario follows this pattern:

1. Trigger – an event that starts the scenario (for example, a new email, a new form submission, or a scheduled time).
2. Actions – modules that process or enrich data, such as sending content to ChatGPT through the OpenAI integration.
3. Outputs – modules that save or distribute the results, like posting to Slack or updating a spreadsheet.

Make.com lets you mix and match dozens of apps, so you can design a complete workflow around ChatGPT.

Connecting ChatGPT to Make.com via OpenAI

To use ChatGPT within make.com, you connect through the official OpenAI modules.

Step 1: Create Your OpenAI API Key

1. Sign in to your OpenAI account.
2. Go to the API keys section in your account settings.
3. Create a new secret key and copy it. Store it securely; you will paste it into make.com later.

Step 2: Add the OpenAI Module in Make.com

1. Log in to your make.com dashboard.
2. Click Create a new scenario.
3. In the scenario editor, click the plus icon to add a module.
4. Search for OpenAI and choose the appropriate ChatGPT or completion module.
5. When prompted, click Add to create a new OpenAI connection.
6. Paste your API key and confirm. Make.com will test the connection automatically.

Once the connection is saved, you can reuse it in any future scenario that needs ChatGPT.

Designing a Basic ChatGPT Workflow in Make.com

This example shows how to create a simple workflow where text from one app is sent to ChatGPT and the AI response is saved or sent elsewhere.

Step 1: Choose a Trigger App

In make.com, every scenario starts with a trigger. Example trigger options include:

• A new row in Google Sheets.
• A new email in Gmail.
• A new message in Slack.
• A scheduled time using a built-in scheduler.

Select the trigger module, connect your account, and configure any filters (for example, a specific label or channel).

Step 2: Send Data to ChatGPT via OpenAI

1. Add another module and pick the OpenAI ChatGPT or completion module.
2. Choose the model you want to use (for example, GPT-4 if available).
3. Map the input fields from your trigger. For example, map an email body, a form answer, or a message text into the prompt or messages field.
4. Optionally, set parameters such as temperature, max tokens, and system instructions to control ChatGPT’s tone and behavior.

By carefully designing prompts and instructions, you can turn make.com into a flexible AI assistant for dozens of use cases.

Step 3: Deliver or Store the AI Response

After ChatGPT generates a result, decide what should happen to that content. Common options include:

• Post the answer to Slack or Microsoft Teams.
• Send a formatted email reply.
• Append the content to a Google Docs file.
• Store the result in Google Sheets or a database for reporting.

In the make.com editor, add the appropriate module and map the AI output fields to the destination fields.

Popular Make.com ChatGPT Use Cases

According to the original make.com guide, some of the most useful ChatGPT workflows fall into a few core categories:

1. Content Drafting and Repurposing

• Turn meeting notes into blog post drafts.
• Summarize long documents into bullet points or short paragraphs.
• Repurpose social media posts across platforms.

2. Customer Support Assistance

• Generate suggested replies for common support tickets.
• Summarize long support threads for quick review.
• Classify messages by topic, urgency, or sentiment.

3. Data Cleanup and Enrichment

• Standardize job titles, company names, or categories.
• Extract key entities from unstructured text.
• Translate content between languages automatically.

All of these can be built and orchestrated inside make.com with no custom code.

Best Practices for Reliable Make.com AI Workflows

To keep your ChatGPT automations robust and safe, follow these tips inspired by the make.com tutorial.

Control and Test Your Prompts

• Write clear instructions that explain the task, format, and tone.
• Provide examples directly in the prompt when possible.
• Use small test datasets to validate behavior before going live.

Handle Errors and Edge Cases

• Add filters and routing conditions in make.com to skip empty or invalid inputs.
• Use error handlers or alternate paths when the OpenAI API returns an error.
• Log errors to a spreadsheet or notification channel for easy debugging.

Monitor Costs and Usage

• Keep track of token usage by limiting max tokens where appropriate.
• Use lighter models when high quality generative text is not required.
• Set internal policies so teams know how and when to use ChatGPT via make.com.

Expanding Your Automations Beyond ChatGPT

Once your first AI scenario is running smoothly, you can extend it with more modules and services in make.com.

• Trigger actions from CRM updates or lead forms.
• Combine ChatGPT with analytics tools to generate automated reports.
• Chain multiple AI calls for analysis, transformation, and final generation.

If you need help planning a more complex architecture or integrating make.com into existing systems, you can consult experts at Consultevo, who specialize in automation and AI workflow design.

Summary: Building AI Workflows with Make.com

By connecting ChatGPT to your apps through make.com, you can build end-to-end workflows that capture data, process it with AI, and send results anywhere you need. Using triggers, OpenAI modules, and flexible outputs, you can automate content creation, customer support, data enrichment, and many other tasks.

Follow the steps in this how-to article, experiment with prompts, and gradually refine your scenarios. As you iterate, make.com becomes a central hub for orchestrating powerful, reliable AI automations across your entire stack.